Whether you own a traditional brick and mortar wedding business or an online wedding planning service, clients are increasingly search engine and mobile savvy about their business diligence. Wedding clients leave no stone unturned when it comes to seeking the most reputable wedding service or coordinators for their special event. What can you do to adapt to this day and age of SEO and search engine smart consumers?
You will need to compete on the Internet by increasing your online visibility, maintaining a great business reputation and gain targeted bridal and wedding traffic!
Alvomedia London SEO company works with bridal and wedding SEO clients who want organic traffic and growth in their revenue. Let’s face it, bridal and weddings are a competitive niche and consumers are becoming more demanding about who to hire for their big day.
Optimizing Your Bridal & Wedding Website Pages For SEO
The first thing that Alvomedia SEO agency will do for your website would be to check the health of your SEO via a thorough audit and making sure that every page has been optimized for Google updates. We will find opportunities for you to improve your pages-such as page titles and onsite SEO:
- Page titles optimized for search engines
- Remove duplicate page titles
- Include local geographic location in your page titles where applicable
- Improve the natural wording of titles *this is not pre 2000s with SEO keyword stuffing!
We will see what wedding keywords are driving traffic to the pages and what long tail phrases would convert visitors better. For example, if you are getting more traffic for ‘Ohio wedding photographers,’ we can change your titles to Ohio wedding photography to increase rankings.
Bridal and wedding SEO keywords research
Bridal keywords research is vital to rank for search results that will get more conversions. For example, if your customers are mostly local and looking for affordable wedding photographers, we will focus on your geographic location SEO and specific long tail keyword phrases:
- Your business location+wedding photographer long tail phrases
- Your location+specific wedding services
- Affordable wedding services+your location
Of course, we will assess the keyword volume and traffic to see if optimizing those keywords is worthwhile. We have had success with long tail keywords+specific geographic locations for conversions.
Integration of wedding SEO with social content
Social signals may not be a ranking factor for Google but sharing and promoting content on social media will get you high quality referral traffic. Some of these traffic will turn to conversions. Some of the most popular social media platforms for the wedding business include Instagram, Facebook, Pinterest and Twitter-never neglect these channels if you want to visually market your wedding products and services. Alvomedia will help you integrate your social media with your Wedding website content so that sharing on social is even easier and your site visitors are encouraged to share to their social networks. Our social media management services also allow wedding business owners to save time by scheduling their social content and growing an audience organically.
Video content marketing for wedding SEO
The Wedding industry is a highly visual one whether you are showcasing a portfolio of wedding photographs or cakes or handmade wedding invitations. Wedding business owners are notorious for not making video content for their business. It is the 21st century! Creating video content has never been more affordable, easier and effective.
We can help wedding business owners create video content, optimize the transcript for SEO and get you more traffic for your business.
Internal linking structures for wedding SEO
Effortless navigation within a wedding website is great for SEO and UX when a prospective customer visits your website. Help you visitors around the site through better internal structures and great navigational CTA buttons. Alvomedia can help you will deep linking for SEO, keyword rich anchor texts and improved internal linking structures.
Linkbuilding for bridal and wedding SEO
Your website will not get far if linking is not a focus of your wedding SEO strategy. Backlinks are not only a Google ranking factor, it is a way to get great referral traffic. If you are targeting very competitive wedding keywords, getting links from authority sites with diverse domains is a must. Quality and not quantity is the only thing that counts for wedding SEO linkbuilding.
Alvomedia SEO agency offer link outreach services to relevant wedding websites and journalists to establish trust within the wedding services community. This will allow our clients to publish content on various websites and earn the kind of links that would make competitors envious.
Content creation for bridal and wedding SEO
Content is a great way to showcase your wedding expertise and gain the attention of leads. Creating high quality content frequently is just what the search engines love and your audience will fall in love to with your refreshing take on such a traditional industry. If you do not have time for content creation frequently, want to add a professional touch or just want a SEO professional team to handle your content scheduling and promotion, this is the right service for you.