Welcome to Alvomedia's marketing agency blog! Here, we cover subjects related to content marketing, social media management, digital marketing, UX design, search engine marketing, SEO, conversion rate optimization, mobile apps and Ecommerce trends. You can also subscribe to our RSS feed so you will never miss an update from us again.
The SEO Checklist For A Healthy Website Optimizing SEO is a skill that every website owner should know in order to succeed in the age of Google search engines. SEO, or search engine optimization, involves a lot of patience and the right foundation structure. It starts from the web development stage, where UX and SEORead More
Why You Should Optimize Website Performance As internet based technologies develop and advance at a rapid pace, the sizes of websites and individual web-pages are on the rise as well. They are increasing in complexity which increases their size. While the implementation of the latest technologies is certainly a bonus for the visitors, the bounce rates willRead More
What can we learn from competitors? Competitor analysis is an important part of digital marketing success. Instead of copying the content strategy used by competitors in the same industry, companies should study the tactics behind their content strategy and the results. In an extremely competitive landscape, no business-regardless of their size, wants to be left behind.Read More
Ecommerce For Mobile Devices With the widespread use of mobile devices comes the inevitable mobile optimization of ecommerce companies. Marketers for ecommerce businesses are now using mobile messaging as well as mobile ads and apps to convert website visitors. It is no surprise that marketing spend for mobile optimization in ecommerce sectors is growing. In 2013,Read More
Tips To Improve Content Marketing In 2017 Content marketing is the most exciting marketing strategy that businesses use to forge connections in the social world. It is an approach that creates interest and relevance for consumers. Content marketing captivates audience on social media through visual content, writing and interactive/gamified features as means of promotion. ContentRead More
Optimizing Content For Mobile Devices It’s the age of Google AMP and “Mobilegeddon”. A large number of Internet users are browsing the Internet using their mobile devices, and this has led to the trend of development of responsive sites, which can be browsed using both desktops and mobile devices. These days people are using differentRead More
Ways To Integrate SEO with Content Internet has greatly changed consumer behavior over the last two decades. What used to be simple online marketing strategies have little by little evolved with emerging technology. The modern world is now equipped with advanced appliances and gadgets, which are crucial to everyday life. Business people in turn haveRead More
In the wake of Google’s Panda and Penguin updates in 2016, SEO practitioners have become more aware about unethical link building schemes. Labeled as ‘blackhat SEO tactics,’ these link building schemes jeopardize the visibility of websites on SERP. Once upon a time, link buying was lauded as a smart corner cutting move to overcome hoursRead More
Tips To Improve Your Ecommerce Site Car manufacturers test their cars for safety standards, technology products undergo consumer testing, so why won’t Ecommerce site owners test shop their own website? There are many areas to assess such as the landing page, call to action buttons, shopping cart, check out procedures and website content. When companiesRead More
Can You Put All Your Eggs In The SEO Basket? Organic search engine optimization is one of the most cost effective ways to attract targeted traffic to our websites. It is reliable, good for acquiring leads and doesn’t need many expensive tools to track results over time. Whilst there are undeniable benefits to implementing SEO, itRead More
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