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Welcome to Alvomedia's marketing agency blog! Here, we cover subjects related to content marketing, social media management, digital marketing, UX design, search engine marketing, SEO, conversion rate optimization, mobile apps and Ecommerce trends. You can also subscribe to our RSS feed so you will never miss an update from us again.

Salvaging Your Online Reputation Online reputation means everything when you do business online. People trust your business when you have a good and reliable online reputation. However, this is also the most critical element that can make or break your business. You need special attention to build up your reputation; there are preventive measures and

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Improving Website Design UX When it comes to designing a website, you must make it a priority to check whether it is a user friendly website design. Just having a colorful, creative website will not suffice, you need to make sure that the users are having fun browsing through the website. All the options and

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Why Inbound Content Trumps Outbound Inbound marketing is being frequently adopted over traditional outbound marketing methods. Inbound methods involve engaging with customers with relevant and helpful content that is not interruptive, with channels such as blogs, social media, infographics and podcasts. If your inbound content is good enough, it will address the problems and needs

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What Are The Changes In Google Algorithms? Google has changed its algorithms in favor of Google AMP more mobile friendly websites amongst many other changes. If you are an online marketer, you must know what those changes are in order to understand how they are going to affect the search engine optimization or SEO of

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Holiday SEO Tips To Help Your Ecommerce Business SEO may be a long term endeavor but the holiday season always require more effort to optimize your business. Depending on what you are selling, your SEO must be in tip top shape for your target audience. It is a given that you need to prepare your

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Mobile Optimization For Websites The desire of every marketer is achieve a greater marketing reach. In an era of growing mobile penetration, increasing mobile search rankings is a priority. Businesses are aiming to be seen on every device that their consumers use. By improving the user experience on mobile, businesses can capture more shares of their

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2017 Video Content Marketing Tips Engaging and content rich, videos are quickly becoming the preferred medium for digital marketing. In recent findings by eMarketer, more than 50% of adults in the US watch online TV shows at least once a month. This shows the traction of digital video content and this trend is gaining momentum.

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Tips To Use Marketing Automation Marketing automation has become a fairly common term today, thanks to the importance of digital marketing itself. After all, digital marketing is an essential component in the relationship between the business and the consumer. It is important to build up relationships with prospective customers to ensure that they end up

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A relatively new form of marketing, many companies have made the transition to promotions in the digital space and many more will follow suit in the next decade. Despite the vast amounts of information about digital marketing, there are still lies circulating around about the methods, channels and ROI of digital marketing. As a result,

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Reviews are always viewed as indicators of quality, authenticity, and trust for any business, service or product. Most reviews across platforms like Facebook, Google and Yelp are submitted by users and cannot be controlled from your end; you could still find and showcase the positive ones in the SERPs thanks to schema markups. Adding Schema

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