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Welcome to Alvomedia's marketing agency blog! Here, we cover subjects related to content marketing, social media management, digital marketing, UX design, search engine marketing, SEO, conversion rate optimization, mobile apps and Ecommerce trends. You can also subscribe to our RSS feed so you will never miss an update from us again.

The KPIs (Key Performance Indicators) Of Online Marketing Attaining success in online marketing matters for companies concerned with popularity, both in the Internet and physical world. The great thing about digital marketing is that almost every activity that you involve in, can be detected. To gauge the instant behaviors, actions, and locations of the prospective customers,

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Digital marketing is one of the most complex tasks that any entrepreneur has to complete in the online world. It takes a lot of effort and patience before it gives you satisfactory results. More than that, it takes up time and brainpower to make it work smoothly. You cannot simply rely on your traditional approaches

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Following Google updates in 2016, many website owners were devastated to find their hard earned ranking plummet. Ranking for keywords can be a frustrated effort when their websites get penalized all of a sudden. There are many factors why website disappear in the SERPs seemingly overnight; bad SEO practice is the root of most (if

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Why Your Content Requires Interested Leads Gaining the interest of highly qualified leads is the objective of every profit generating business. Without interest, leads will not take action to purchase or sign up for subscriptions. Every business knows that the customer’s journey, leading to the ultimate conversion, is driven by persuasive content. First the targeted

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Assessing Your Digital Marketing Strategy Every digital marketing strategy is different due to the industry and demographic of customers. However, every digital marketing strategy needs to be evaluated and assessed for effectiveness. After all, that is the reason to invest in digital marketing methods. One of the biggest problems for businesses in adopting digital marketing

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How Does PPC Work? PPC or Pay Per Click Marketing is not free; it indicates cost per click which is a method of charging for advertising on the Internet. According to the Oxford Dictionary, PPC is “a business model whereby a company that has placed an advertisement on a website pays a sum of money to

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When Do You Need A Digital Marketing Agency? Running an online business is not for the faint hearted. Time is of the essence in running a business and many owners feel overwhelmed by the work load. Although most business owners would agree that working on their business is vital to business growth, many are falling

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Using Data In Marketing The words Big Data seems out of reach to most marketers, because it is kept out of reach. There is insufficient training for marketers to harness the vast quantities of data for their digital marketing strategy. When businesses want to craft the best, most effective digital marketing campaigns, they use limited customer

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What Is Contextual Marketing? In the world of digital and internet marketing, there are so many more things to consider than writing just the right ad copy. It has evolved to the point where you need to consider personalizing and contextualizing your digital marketing efforts for your customers. Otherwise, it will be difficult to get

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The Most Effective SEO Known To Marketers Is it time to take control of your organic search marketing? SEO (Search Engine Optimization) is one of the most powerful and cost effective methods to increase your brand visibility for your target audience. With the right knowledge and awareness of SEO techniques, you can gain traffic that converts into

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