Welcome to Alvomedia's marketing agency blog! Here, we cover subjects related to content marketing, social media management, digital marketing, UX design, search engine marketing, SEO, conversion rate optimization, mobile apps and Ecommerce trends. You can also subscribe to our RSS feed so you will never miss an update from us again.
Twitter, Facebook, Instagram, Tumblr and so many other social networks have made it extremely easy for small business owners to capture large audiences. It was impossible in the past to attract such huge numbers for any small online business owner. Today however we all feel blessed that an army of people likes to spend mostRead More
The Truth About Guest Blogging And SEO Guest blogging have contributed a lot to the success of SEO marketing. By means of publishing content on another high authority website, an opportunity to build reputation and targeted traffic awaits. Although guest blogging continue to work in the right circumstances, SEO challenges comes along the way. SEO marketersRead More
Online Marketing Goals For Success In 2017 What are the digital marketing goals most businesses should have to ignite their marketing campaigns? From optimized conversion rates to social media visibility, here are the digital marketing goals for 2017. Online marketing goal 1: create rich media content Video, multimedia content and gifs increases ad engagement ratesRead More
Increasing leads with social media Can you gain high quality leads with social media marketing? The answer is yes: absolutely you can. It is no secret that the social media landscape is shifting and with it comes many opportunities for businesses. Over 75% of internet users have social media profiles; that is 2.207 billion activeRead More
4 Tips For An Effective Link Building Campaign It would have been easy to rank a website on the top of Google’s search result’s first page if automated link building was possible. Or SEO wasn’t that important. But since we cannot make short cuts to SEO success, it’s important to find out the ways throughRead More
Outsourcing Digital Marketing Services Hiring a digital marketing agency is one of the most important decisions a business owner has to make. It is important because outsourcing digital marketing services can maximize the revenue and brand equity of that business. It can also save the business owner a lot of time in creating content and distributingRead More
Behavioral Insights From Customer Data At the Teradata’s 2014 Partners Conference, Lisa Moffeit, Customer Acquisition & Retention Manager at Rhapsody stated that, “customers wanted personalized marketing…shopping behaviour and other brand points to determine our customer’s preference.” The most important words here, personalized marketing, is the direction that all digital marketing is heading towards-whether that isRead More
Importance Of Social Media Ads In a recent survey by Adweek, 70% of companies plan to spend more on social media marketing ads than they have ever done in the past. Despite being difficult to measure for ROI, 66% of companies claimed that social media marketing to integral to their business strategy. What the surveyRead More
Persuasiveness In Content Marketing Online marketing, or in fact, any kind of marketing aims to persuade potential customers that you are the best choice they can make. To achieve this, you need to use all marketing platforms such as email marketing, inbound and outbound marketing, social media marketing, and content marketing. At the core ofRead More
Defining Online Marketing ROI Calculating the ROI (return on investment) of any marketing campaign can be a challenging task indeed. With the plethora of data analytics, KPIs and other measurement rubrics available to us in 2017, it still seems as if methods of measuring the ROI of digital marketing is inconclusive. For instance, talking aboutRead More
Sign up with your email to get updates about new resources.