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Welcome to Alvomedia's marketing agency blog! Here, we cover subjects related to content marketing, social media management, digital marketing, UX design, search engine marketing, SEO, conversion rate optimization, mobile apps and Ecommerce trends. You can also subscribe to our RSS feed so you will never miss an update from us again.

Why Doesn’t Your Landing Page Convert?  The worst feeling ever happens when you’ve spent hours, upon hours designing your landing page (or, worse, paying a designer thousands of dollars) and you start sending traffic to it, only to realize nothing is actually happening. You’re not getting any clicks.  Nobody is giving you their email address.

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Digital Marketing Tips That Work According to a report by Ascend2, 51% of digital marketers blamed bad content strategy for failing to reach their digital marketing goals. In an era of digital marketing, many companies believe that inexperience is holding them back from getting their return on investment. Effective digital marketing is not a pipe

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Digital Marketing Plans That Work Digital marketing is growing fast . The consensus suggests that digital marketing is replacing traditional forms of advertising, and big companies are increasing their marketing budget for digital. Every day, business owners are reminded of the importance of content marketing, SEO, social media marketing and mobile first design. It is enough to

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Outsourcing Your Content Marketing Outsourcing marketing is one of the best ways to focus on the core of your business. When confronted with limited resources such as skill and time, many businesses choose to outsource activities that are simply not central to business growth. On another level, outsourcing marketing can increase business competitiveness through multiple

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Tips To Get More Twitter Leads The popularity of Twitter is growing. It has proven itself to become one of the best social networks in the world. Therefore, it is important for your business to include Twitter in your social media marketing campaigns. In fact, it is possible for you to generate Twitter business leads.

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Greatest Misconceptions About SEO Services There is so much information online about search engine rankings that it becomes harder to discern the facts from myths. Frequent Google updates (such as the Google AMP initiative) and conflicting opinions from SEO experts create more confusion. The problems stem from not knowing what search engines actually want. In

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Measuring The ROI of SEO Not all the companies on the web are e-commerce. If you are not selling anything online, how do you determine revenue generation for your website? By doing SEO marketing or search engine optimization, you increase the popularity of the website on various digital platforms. But calculating the amount of revenue

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Email Marketing For Success Email marketing in an age of sophisticated data and marketing automation seems strangely out of place. Socially, email communication is lagging behind social media and instant messages, and yet-most of us own several email accounts. No matter what content strategy you implement for your business, email marketing is still an effective digital marketing method.

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Why you need to optimize conversions on mobile devices Mobile users are increasing in numbers, as mobile is the most convenient gadget that you can easily access anywhere.  Marketers are increasing their hold on their target audience through mobile devices. An analogy for reaching customers through mobile is like going in front of the queue!

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Leveraging Influencers For Your Website These days, it is not enough to churn out keyword dense content and expect to be ranked highly on SERPs. Social signals are integral to a whitehat SEO strategy alongside changes to comply with Google’s algorithm updates. The recent Penguin 4.0 update should deter website owners from publishing low quality

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