13 Common Misconceptions About The Mobile Application Development
One of the most influential features that have been increasing the growth of smartphones is the significant contribution by the app developers that are leading to an increase the smartness of smartphones.
Hence, without any doubt, one can count technology as one of the leading pillars of any evolving business.
Also, according to various surveys, it is found out that around 66% of the smaller startups believe that creating a startup without the use of wireless technology seems to be a pretty impossible task to achieve.
Hence, on the one hand, the new companies have started appreciating the values of mobile app development to make their business a developing venture, certain misconceptions regarding the same seem to be laying a bad impact on their growth and development of their businesses.
Due to these myths prevailing amongst them, the companies are not only coming up with unfavorable results but also cannot generate the projected Return on Investment(ROI).
And thus, to help you understand these mistakes and work on them, we have come up with a list of fourteen major myths that should be clarified before developing your new app.
(1) All you have to do is develop an app
We have come across various companies that are of the opinion that all they have to do is to build an app and that’s it. Hence, this attitude normally prevails that the mobile applications sell themselves, as long as they are well built and come up with high functionality.
Well, this is only partially correct. One should understand the fact that developing an application is just the beginning. An app would not just be getting hits by placing it in the play store.
Proper marketing of your mobile application can only help it stand out from the rest. Thus, proper marketing would make the world aware of the existence of your application and embark its presence in the play store.
By this way, you can bridge the gap between your application and the targeted audience and gradually generate a significant amount of revenue from the same.
(2) Presuming the mobile application designing an easy task!
Developing a good quality mobile application design requires a good deal of effort, expertise and time.
Just because a mobile application seems to be smaller than the desktop application, it simply does not mean that it is less expensive and comparatively less complicated to develop.
Certain applications, such as gaming applications, demand rich graphics and comparatively more time for conceptualization and development.
(3) A Mobile website is not required if you have a native app
Most of the time a user might need an application program which has been built for use on a particular device or platform.
Native applications are supposed to be installed from the application store( Google Play or Apple’s App Store).2
Their development has been made specifically for a single platform and can be taken full advantage of various device features such as the camera.
(4) Why would a small business not need an app?
Is your business missing out the essentials to create a rapidly growing marketing platform? The scenario today is such that many businesses seem to be pretty unsure of coming up with an application for themselves.
Well, they should understand that to be ahead in the competition, the businesses must look forward towards the mobile application development.
This is going to help them reach out to their marketing goals faster and at a high success rate.
(5) With consumers becoming mobile, there is nothing much to be achieved
Mobile these days is being taken as the major medium of choice for everything, be it browsing, researching or even shopping.
Businesses need to be aware of what the consumers would be wanting and how the companies would make mobile development the major priority to reach the customers.
The mobile and the Mobile developments have necessarily become important for various organizations.
A long-term comprehensive strategy for mobiles is required for the additional projects associated with mobiles.
Hence, it is high time that the businesses must plan a strategy that is long-term to support the building of applications that would allow a better experience for the users and also enhances mobile excellence.
Certainly, the myths prevailing about the mobile applications create issues for many organizations.
As we know, the business apps would take a long time to generate profitable results and the ultimate key to this (coming up with a required mobile platform) is to develop the code and also the backend services that would result in the integration of speed.
(6) Settling up for iOS is sufficient
Of course, one cannot deny the fact that a single platform surely cannot fulfill all your development needs.
Certainly, the most important factor to decide the right launching platform for your application is your set of targeted audience.
For example, if your aim is to target the mass market, the application has to be built for both Android and iOS.
(7) Shifting towards getting as many installs as possible!
One can simply not deny the fact that most of the app marketers would focus on the quantity rather than the quality.
A large number of businesses try to drive away a large number of installs as quickly as possible.
Also, it is considered that with such a kind of approach, you might add up the volume, but many of the users might turn out to be of poor quality when this set of approach is taken and hence it cannot help adding anything to the business.
(8) Observing and Analysing the user’s pattern
What can be an easy way to enhance the growth and productivity of your app:
The user pattern differs from user to user.
So, in order to develop the productivity level, one may need to analyze and keep an eye on your user’s pattern and his behavior, that is his way of going through the app.
A perfectly planned application that duly noted down the amount of the active users of your application can significantly mark the growth and the progress ratio of your mobile application.
(9) Comparing the new ideas with the pre-existing one is not a good idea from the developer’s point of view
One of the major challenges of developing a new mobile application is good maintenance of exclusivity and switching the customer loyalty of the existing applications.
Hence, the developers must strive to recognize the niche opportunities and also deliver effective and highly efficient business solutions.
(10) Any app when submitted to the app store gets approved
The app store is often a neglected aspect of native mobile application development.
Many of them assume that if the app is submitted to the app store, it surely is going to get approved.
However, people should understand the fact that any application will be approved no matter what is totally wrong.
It is in fact not that easy too. You might not be aware of the fact but the app store can add a major roadblock to your company’s mobile application.
(11) Uniqueness is the Central Idea to Mobile Application Development
An idea can only be called unique if no one else has ever thought about it. But then, also the chances of people finding it also turns out to below.
Well, your idea may turn out to be unique but if it doesn’t work out it is of no use and cannot lead any success.
According to a Cornell University research paper, the more unique an idea is, the chances of people identifying them also turns out to below.
Thus, a unique idea must also be surrounded by a mastermind who knows how to turn an idea into a well conquering plan.
(12 ) Failure of apps to store data in Legacy Systems
The Enterprise organizations have made huge investments in various systems such as ERP, Enterprise Resource Planning.
But, as it turns out to be, now they are more interested in developing various mobile apps which are seamless in connecting with various other technologies.
Various backend systems such as Oracle, My SQL and SAP cannot be easily accessed through mobile.
This, in turn, can lead to shutting down the development process or make the mobile applications difficult to use.
(13) Entire details of the Mobile App Development must be discussed
Customers might hesitate to contact various mobile app development companies because they might feel the need of keeping total transparency over various details.
Whereas, the programmers might have a creative mind and can surely bridge the gap for various aspects of mobile application development.
If the customers unhesitantly discuss out the basic requirements and the business goals, that is all their aims and aspirations, the company can come up with applications having better results.
As per the research carried on 100 different mobile app development company in India, around 67% of the companies that had complete details for their client’s projects ended up giving better results.
Thus, if all the misconceptions and myths are cleared, then nothing turns out to be more important than developing an application for one’s business.
Aakash Soni is the operational head at Auxano Global Services, leading mobile app development company headquartered in India. His insightful approach and futuristic vision are proven to be fruitful for the clients. Aakash is also known for his energy, which brings motivation for the team and the clients. With a vast experience in Sales, he has established himself as a highly focused product strategist, and even he mastered the mechanism of advanced technologies to help businesses. Bring value addition to your business now, hire dedicated app developers, and see your business thrive.